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Walmart Connect + Kargo

Challenge

A well-known clothing brand wanted to drive engagement and significant lift in ROAS.

Solution

By pairing Kargo’s exclusive Breakaway creative format with Walmart’s in-market shopper data, we provided audiences with bespoke messaging across Kargo’s premium marketplace. This unlocked powerful results.

Results

  • Lift in ROAS Above Advertiser’s Internal Benchmark

  • Lift in CTR Benchmark: 0.61%

  • Lift in Viewability Benchmark: 91%