DOWNLOAD

Christmas Online Advertising Success [eGuide]

What’s this guide all about?

The Essential Online Customer Acquisition & Revenue Growth eGuide for Facebook Advertising

Facebook’s reach makes it an ideal channel for retailers this holiday season.

According to Adobe’s Social Intelligence Report, Facebook leads the way in social referral traffic and referral revenue to retail websites. Facebook’s CTR is up 365% year-over-year, while the relative cost for direct response ads on Facebook remains low. We have created the 5 essential points online retailers using Facebook should follow:

  • Mobile & Beyond
  • Pretargeting & Retargeting
  • Know your customer AND their friends
  • Optimize
  • Automate, Automate and Automate
27%
total in-store sales 
attributed to Facebook ads
50-80%
average increase 
in performance