What’s this guide all about?
Self-Serve Direct Response Advertising on Facebook for Retailers
Learn how to be successful at DR on Facebook, all for less than you think.
To outsource or bring in-house? That is the question many retailers have been pondering in recent years. Self-serve, in-house is proving to be the winner of that debate, for online retailers especially.
Understanding what features you need in a self-serve platform and how it will fit your budget, is a crucial factor in deciding what tool to use. This eGuide looks at key features required for direct response advertising and reviews pricing models for different budgets.